Retail Apparel and Fashion
Where Style Meets Strategy
At RFM Marketing, we help retail apparel brands turn foot traffic into loyal customers and social scrolls into sales. Whether you’re an emerging boutique, a streetwear label, or a multi-location fashion retailer, we craft tailored marketing strategies that elevate your brand and boost ROI.
What We Offer
1. Social Media Management
• Instagram, TikTok, Facebook, and Pinterest strategies
• Reels and Stories designed to engage and convert
• Influencer & UGC collaboration coordination
• Captioning, scheduling, community management
2. Brand Positioning & Messaging
• Identity development for new or evolving brands
• Storytelling that connects with your ideal audience
• Tagline and mission creation aligned with fashion values
• Consistent brand voice across platforms
3. Paid Ads for Apparel
• Facebook & Instagram Ads for lookbooks, promos, and drops
• TikTok Ads to drive virality
• Google Shopping Ads for product-level targeting
• Geo-targeted campaigns for local store traffic
4. Email & SMS Campaigns
• High-converting promotional sequences
• VIP customer segmentation & retention campaigns
• Personalized style drops and early access offers
5. Website Optimization
• Shopify support
• Product page optimization (copy, visuals, CTAs)
• Speed, UX, and conversion-focused updates
• Landing pages for drops, collections, and sales
Who We Work With
• Streetwear & luxury boutiques
• Eco-conscious fashion brands
• Local apparel shops & pop-ups
• Activewear and fitness brands
• Multichannel clothing retailers
Why Fashion Brands Choose RFM
• Design-Savvy Approach: We stay ahead of style and visual trends.
• Conversion-Focused: We make sure your followers buy, not just like.
• Integrated Campaigns: We unify in-store, online, and social experiences for seamless results.
Ready to Run the Runway?
Let’s grow your brand, build your tribe, and turn your fashion vision into a movement.
Book a Free Fashion Marketing Consultation - email us at ricardo@rfmmarketing.ca